SEO Account Manager
Our client is seeking an experienced and highly motivated SEO Account Manager to join their dynamic team. In this role, you will be responsible for developing and executing customised SEO strategies for a diverse portfolio of clients. As a key point of contact, you will ensure that clients’ digital marketing goals are met through effective SEO practices, while also mentoring junior team members and collaborating across departments.
The ideal candidate is an independent and proactive problem-solver with a passion for SEO and a commitment to continuous learning. They should have the ability to work independently, confidently seeking out solutions to problems as they arise or reaching out to relevant internal departments when necessary. This individual is not afraid to take ownership of issues, ensuring they are resolved effectively rather than passing them off to others. Their proactive approach and dedication to resolving challenges are key to their success in this role.
Daily responsibilities:
- Develop, manage, and implement tailored SEO strategies and six month plans for multiple clients, aligning with client objectives, industry trends, and best practices.
- Coordinate effectively with other departments (such as PPC, tracking, websites, content, technical, and social media teams) to ensure SEO strategies are integrated seamlessly across all marketing efforts.
- Deliver clear and effective customer service, acting as the primary point of contact for SEO clients, providing regular updates, reports, and insights on campaign performance.
- Support and mentor SEO executives, providing guidance, feedback, and training to enhance their skills and ensure consistent quality across all accounts.
- Continuously identify and drive internal process improvement opportunities to enhance the efficiency and effectiveness of the SEO team.
- Ensure proper setup and maintenance of analytical tools (such as Google Analytics, Google Search Console, and other SEO tools) in coordination with the tracking and technical teams.
- Assist with SEO migration planning and execution for new website builds or significant redesigns, ensuring that SEO considerations are thoroughly integrated into the process.
- Participate in initial customer onboarding, gathering and identifying crucial information relevant to the SEO and overall marketing campaign, such as key business objectives, target keywords, and content topics.
- Ensure compliance with internal policies and security protocols, including data protection regulations and company-specific guidelines, to maintain the integrity and confidentiality of client information and SEO data.
Personal attributes:
- A sense of ownership and responsibility, with the drive to see tasks and projects through from start to finish, ensuring high standards and accountability.
- Strong commitment to continuous learning, with a personal drive to stay updated on the latest SEO trends, algorithm changes, and industry developments.
- Clear and effective communication style, with the ability to convey complex SEO concepts in a straightforward manner to clients and team members alike, through email and over the phone.
- Analytical mindset, with a focus on data-driven decision-making and the ability to translate insights into actionable strategies.
- Proactive problem-solver, capable of anticipating challenges and finding solutions that align with client goals.
Qualifications:
- Minimum 2 years of agency experience in an SEO role, with a proven track record of successful SEO strategy development and implementation